ECOMMERCE GROWTH
Below you can see our growth methodology and the levers we focus on. The goal is to transform your Ecommerce store into an ultimate sales machine. In Ecommerce, the store that can pay the most to acquire a customer wins, and the key to winning this game is to enable you to scale your advertising with the best possible funnel.
CONVERSIONS
This is where conversion optimization comes to play, the goal is first to get customers into the funnel so that we can then move on to the next step.
AVERAGE ORDER VALUE
How to improve the average order value:
• Product categorization
• Cross-selling, upselling, and joint ventures
• Email categorization
• Branding and presenting value
• Price testing
WHAT MAKES OUR ECOMMERCE GROWTH
METHODOLOGY WORK?
Focusing beyond the first click
Scaling traffic is harder and more expensive than it's ever been. The majority of Ecommerce stores are like leaky buckets, the more traffic enters to it, the more it leaks. Most of the time, stores don't have a traffic problem; they have a conversion problem. Getting a person to the site is just the first step, the rest of the purchase happens (or doesn't happen) post-click.
Long term scalability
If you are continually increasing your profitability from incoming traffic, you can afford to spend more to get that traffic. In other words, you have a competitive advantage in your market.
The impact on profitability is so significant that this is the same approach venture capitalists take when growing newly acquired Ecommerce companies. They don't focus on traffic, they focus on conversions, AOV, and purchase frequency.
Small long term costs
Unlike ads, where you always need to invest more to get additional traffic. Optimizing your Ecommerce store mostly has fixed costs, so the more traffic you can profitably get to your funnel, the better off you are. Once you have optimized for the three levers, every dollar, euro, or pound that you invest in extra traffic will have a much higher return. That is why we recommend "Optimize, then maximize."
WE WORK WITH THE RIGHT PARTNERS
WE WORK WITH THE
RIGHT PARTNERS
SINCE 2015, WE'VE HELPED 100+ AMAZING BRANDS
WHY CLIENTS CHOOSE US?
Full Transparency
You will be able to have access to the same tools we are using so that you’ll have the complete picture where we are going and where we are using the budget.
Growth Focused Shopify Experts
We’ve been around the block since 2015 and, during that time, have worked with over 200+ clients helping to generate tens of millions of dollars in additional revenue.
Small and Dedicated Team
We’ll assign you a dedicated growth champion who does all the communication. You won’t be passed on to interns or moved to the next person whom you don’t know.
OUR 3-STEP WORK PROCESS
1
Application & Introductory Call
2
Actionable Analysis
3
Ongoing Improvements
Fill out our quick application so that we can get to know your business.
We will contact you to book a call with us. On this call, we'll dive deeper into the methods and talk about the initial plan and expectations for growing your store.
Once we start working together, we always start by making an actionable road map that we customize to your store and situation.
This in-depth analysis & plan forms a foundation for our co-operation together.
After the analysis, we have confidence that we are working on the right things with the correct prioritization.
On this step, we start tackling the three levers in practice, beginning with the one we decide to be the priority.
FREQUENTLY ASKED QUESTIONS
Our pricing is based on a flexible month-to-month structure with no long-term commitments.
We offer exceptional value to merchants with an established, scalable eCommerce store seeking to enhance conversion rates or increase average order value.
While there’s no minimum investment, we generally recommend allocating at least $5,000 over three months to achieve meaningful results.
We have regular recurring syncing calls and aim for your team to spend less than five hours a month unless you prefer to be more involved (done-together model). We inquire about these preferences during the onboarding to adjust our engagements accordingly.
Results depend on the case. Each business is unique and starts its CRO journey from a different starting point. Depending on that starting point, there may be some initial, easy-to-implement opportunities that could yield results very quickly. Alternatively, some businesses may have already made major optimizations, and the opportunity for quick results in these cases is less likely. These businesses may take more time to see results.
Since 2016, we’ve worked with over 200 stores in a wide variety of industries, so there is a good chance that we also have experience from your industry or, at least, something closely related to it.
Whether we do or not, our principles have proven to be universal, and we’ve successfully applied them to clients with vastly different products.
We’ll create a dedicated GitHub repository to manage development and work on backup themes before any changes are published. As Shopify-certified experts, our primary focus is Shopify development. For other platforms, we collaborate with specialized partners to implement the plan if necessary.
We believe in social responsibility, and giving good discounts to nonprofits is one of the ways that we like to give back to the communities we serve. If your profit is for a good cause, feel free to contact us, and we’ll discuss it a bit further.